Consulting

Bio:

Lisa Gualtieri, PhD, ScM, is an assistant professor in the Tufts University School of Medicine in the Department of Public Health and Community Medicine. She is director of the Certificate in Digital Health Communication and teaches courses on Designing Health Campaigns using Social Media, Social Media and Health, Mobile Health Design, and Digital Strategies for Health Communication. Dr Gualtieri’s research focuses on wearable activity trackers, patient activism, and on the use of social media for participant recruitment in clinical trials. In addition to her teaching and research, Dr. Gualtieri is an advisory committee member of the FDA. Dr. Gualtieri earned a PhD in computer science from Harvard University, a ScM in computer science from Brown University, and a BA in mathematics from University of Massachusetts Boston. Contact her on Twitter @lisagualtieri or by email lisa.gualtieri@tufts.edu

Consulting Offerings: Lisa consults on the design, implementation, and evaluation of health campaigns and websites.

Selected Clients:

Massachusetts Department of Public Health: Conducted social media workshops.

Consumer Reports: Guide for developing health content. Sentiment analysis of responses to Choosing Wisely.

AllergyHome.com: Recommendations for resign of http://www.allergyhome.org , developed by two pediatric allergists.

The National EMSC Data Analysis Resource Center (NEDARC): Organized, promoted, and monitored Twitter chat on emergency preparedness for children with special needs.

Jenny Craig: Developed web, social media, and mobile strategy for Jenny Craig’s outreach into new communities.

MillionFIT: Conducted formative evaluation of Web site and supplemental social media use to determine improvements and marketing strategy for fitness-oriented website.

Vermont Department of Health: Conducted social media workshop.

Pain Research, Education, and Policy Program,  Tufts University School of Medicine: Developed social marking initiative.

Environment and Health Group, Inc.: Principal Investigator for NIH National Institute on Aging Phase II Small Business Innovative Research (SBIR) to develop and evaluate a bilingual online health community for Latino Alzheimer’s caregivers.

NIH National Cancer Institute: Developed online course on Reasonable Accommodations.

Cambridge Health Alliance: Conducted e-learning strategic planning.

Aptima, Phase II Small Business Innovative Research (SBIR) US Air Force Research Institute: Designed online course to teach teamwork skills to medical practitioners.

Michael J. Fox Foundation: Led design sessions to determine the technologies to support innovation and online researcher collaboration for Parkinson’s disease researchers.

Brigham and Women’s Hospital Department of Rheumatology, Immunology, and Allergy: Consulted on the potential for online community technologies to assist rheumatoid arthritis patients and their caregivers in receiving education and support online.

Road Back Foundation: Led meeting to redesign the interface for an online health community for rheumatic and related diseases.

National Education Alliance for Borderline Personality Disorder: Ran strategy session and developed personas leading to the redesign of a website for BPD healthcare professionals and researchers.